Preserving and protecting the environment has always been important to us. As members of 1% For The Planet, we're committed to donating to environmental organizations every year. And from our mindful supply chain to our carbon offset program, we're constantly thinking about how we can use smart business practices to lessen our environmental impact.
We believe that small actions add up to a huge impact when it comes to helping our planet, and we need YOUR help to make effective change. That's why today, on Giving Tuesday, we're so excited to bring you a new way to give and do good.
From now through the end of the year, for every Arctic Grey helmet sold, we'll donate 20% of the proceeds to Protect Our Winters. Protect Our Winters mobilizes the outdoor community to develop programs that implement effective, political solutions to climate change. The donations from your purchases will support their campaigns, including drafting an environmentally friendly policy agenda, arranging climate advocacy meetings with D.C. lawmakers, and offering resources for you to urge your local government to fight climate change. Protect Our Winters believes that when we stand together and take collective action, we can make true change where it matters most.
We hope you'll join us in making smart shopping decisions to help create a better world. Because at the end of the day, what's greater than giving back?